UPGRADE YOUR SPIRITUAL ROUTINE

Hi, my babies. I’m Jordan Ali -- rootworker, storyteller, and founder of The Hood Enchantress. This is more than a brand. It has become a space where ritual meets refinement and ancestral wisdom from the past is layered with today’s time.

Rooted in ritual and made by hand, every product I create is a reflection of deep care, real-life magick, and the environments that shaped me. From oils and bracelets to baths and fixed candles, nothing here is rushed. Everything is intentional-- cultivated to protect, empower, and restore.

This isn’t just a brand. This is a living altar.